Proven sales strategies designed for
roasters just like you, who want to
grow without losing sight of the mission.
I'm Dewey
As a 17+ year veteran in sales and marketing—and the last 7+ years helping scale one of the fastest-growing coffee startups, Steeped Coffee—I’ve seen it all and lived through every scenario myself.
You’ve got the beans.
You’ve got the heart.
Maybe even a wholesale program…
But without a clear, repeatable system to drive sales, you're flying blind—and leaving serious revenue on the table.
I've spent nearly two decades designing sales systems that don’t just generate income—they build legacy.
At Steeped Coffee, I formed over 500 strategic partnerships across the coffee, CPG, ministry, and outdoor industries—proving that meaningful, consistent growth isn't by luck or unpredictable waves of business. Growth for the wholesale branch of your coffee business comes from the correct strategies, partnerships and follow through.
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BUSINESS SALES AUDIT
Identify gaps in your current sales process
1-on-1 insight sessions with Dewey on your business
No guesswork, no fluff — just strategy that works
roadmap for:
- Fixing your follow-up gaps
- Streamlining your team’s pipeline
- Converting more high-value leads
- Scaling your revenue without spinning your wheels
- Robust, all-in-one sales and marketing automation platform
- Inbound and outbound lead management
- Coffee-specific pipeline workflows
- Email + SMS automation
- Built-in CRM, task tracking, and campaign tools
- Team training
- Playbook and script development.
We’re offering this to a small circle of leaders who are ready to build something lasting with their business.
Not just more revenue—but legacy.
Don’t miss the window while attending SCA→